I thoroughly enjoy a good glass of cider, and while I am open to exploring the unknown, I do prefer to imbibe drier beverages, yet I have learned that marketing labels do nothing to differentiate these alcoholic products. The word ‘Dry’ on a can of cider is currently meaningless in Ontario, and the amber liquid contained within can have any amount of sweetness. 

Ontario’s cider industry has seen significant growth in recent years, reflecting an increasing interest among consumers. By 2030, the Ontario Craft Cider Association (OCCA) aims to increase production from the current 6 million to 30 million liters annually, with a projected economic impact of $115 million and the creation of 1,720 jobs. As more Ontarians turn to craft cider, consumers are pushing for greater transparency on what’s inside their favorite cans.

By mandating the inclusion of grams per liter (g/l) sugar content on cider labels, consumers gain valuable insights into the flavor profiles of different ciders. This information allows individuals to select beverages that align with their taste preferences, whether they prefer a drier, more tart cider or one with a sweeter, fruitier profile. Wine sold in Ontario already includes sugar content in the g/l format so with this precedent, all we need is an update to the current provincial labeling regulations. 

Promoting product transparency, while supporting branding efforts, sugar content labeling contributes to the continued growth and diversification of Ontario’s vibrant cider industry.

Sources.
https://thegrower.org/news/ontario-craft-cider-industry-looks-bright-future